Lemuel Plummer Net Worth and the Rise of the Zeus Network
At a glance
- 2018Zeus launched
- 3Detroit TV stations his parents ran
- 21Age he sold his first show
- $4.99Monthly price in 2022
Lemuel Plummer is the founder and CEO of the Zeus Network, launched in July 2018. He grew up in a Detroit TV family and had a BET deal by 22. His net worth is not publicly confirmed.
Profile
| Hometown | Detroit |
|---|---|
| Role | Zeus CEO |
| Net worth | Not publicly confirmed |
Career
| First job | Extreme Makeover: Home Edition |
|---|---|
| 2018 | Zeus launch |
Zeus
| Co-founders | King Bach, Amanda Cerny, DeStorm Power |
|---|
Rumors
| What people say | Zeus is worth billions. |
|---|---|
| What is on record | No valuation is public. |
Did you know
His parents ran three TV stations in Detroit.
Rumor check
Is his net worth public? No.

Lemuel Plummer net worth searches rose with every viral Zeus Network show. He is the founder and CEO of the streaming service behind Baddies ATL and Joseline’s Cabaret.
He has not shared his wealth, and Zeus is a private company, so no reliable figure exists. What is public is a long path from production assistant to network owner.
Here is what is verified about his career, his company and how Zeus makes money.
Quick facts
Known asLemuel “Lemmie” Plummer
RoleFounder, president and CEO of Zeus Network
HometownDetroit
Zeus launchJuly 2018
Net worthNot publicly confirmed
Lemuel Plummer net worth: what is known
No filing, ranking or interview gives a figure for Plummer or a valuation for Zeus. Any number you see online is an estimate, and we do not repeat it.
What he has said is that Zeus has been generating a lot of revenue and hitting historic milestones [1]. He did not give numbers.
| Item | On record |
|---|---|
| Company | Zeus Network, private |
| Launch price | $3.99 per month in 2018 |
| Later price | $4.99 per month or $49.99 per year in 2022 |
| Valuation | Not publicly confirmed |
A Detroit television family
Plummer grew up in Detroit around TV and film production. His parents owned and operated three television stations in the city [2].
He moved to Los Angeles and got his first job on the Emmy winning reality series Extreme Makeover: Home Edition. He told Forbes he started as a production assistant [1].
From BET deal to Preachers of LA
By 22 he had a first look deal with BET Networks. He produced for series including The Mo’Nique Show and The Family Crews, and created and executive produced the docu-series Vindicated.
He said in a 2022 interview that he sold his first show at 21. He was also known as a producer of Preachers of LA before Zeus.
Founding the Zeus Network
Zeus launched in July 2018 as a subscription video service built by millennials for millennials. Social media stars King Bach, Amanda Cerny and DeStorm Power are co-founders and partners.
At launch the service cost $3.99 a month [3]. Plummer said he wanted creators to own their content and earn from it, since social platforms did not give them good ways to monetize.
He also said that cable ratings and budgets were falling while viewers moved to streaming, so he chose to build his own platform instead of selling shows to networks.
How Zeus makes money
Zeus earns from monthly and yearly subscriptions to its original reality, comedy and drama shows. Its hits include Baddies ATL, Joseline’s Cabaret, The Real Blac Chyna and One Mo’ Chance.
Plummer told Forbes the company’s deal structures give talent a role in both the creative and business side of their shows.
Many of these shows go viral through clips on social media, which brings new subscribers to the paid service.
Private life
Plummer keeps his personal life out of the press. His marital status and family are not publicly confirmed in a reliable source, so we do not report rumors.
For more stories on media founders, see John Cerasani and Cal McNair.
Zeus Network timeline
Plummer’s path is easiest to follow as a timeline. Each step below is from his official bio or interviews.
| Stage | What happened |
|---|---|
| Childhood | Grows up in Detroit, where his parents run three TV stations |
| First job | Works on Extreme Makeover: Home Edition in Los Angeles |
| Age 21 | Sells his first show |
| Age 22 | First look deal with BET Networks |
| July 2018 | Launches Zeus at $3.99 a month |
| 2022 | Zeus costs $4.99 a month or $49.99 a year |
In 2018 he told Multichannel News that he had always wanted to own his content and let others do the same. He said social creators already drew tens of millions of viewers but lacked good tools to earn from them, and Zeus was built to give them distribution and a way to get paid.
In 2021 he told Forbes that the industry had overlooked many people because of age, looks or personality, and that Zeus saw value in them. That bet on reality stars and social media talent became the company’s identity.
Checked facts
| Claim | Status |
|---|---|
| A specific net worth figure | Not publicly confirmed |
| Founder and CEO of Zeus | Confirmed |
| Parents owned Detroit TV stations | Confirmed by official bio |
| Zeus launched July 2018 | Confirmed |
Reader questions
What is Lemuel Plummer’s net worth?
It has not been publicly confirmed, and Zeus does not publish its finances.
Who owns the Zeus Network?
Lemuel Plummer founded it and is its president and CEO, with co-founders King Bach, Amanda Cerny and DeStorm Power.
Where is Lemuel Plummer from?
Detroit, Michigan [1].
When did Zeus launch?
July 2018.


